MGT 323 PRINCIPLES OF SUPPLY CHAIN MANAGEMENT Week 4 Quiz Answers
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Question 1
Because integrated supply chains require good suppliers to act as good supply-chain customer partners, CRM programs should include first-tier customer training and education to ensure proper use of purchase products.
Question 2
Regional trade agreements and the World Trade Organization provide a framework for managers in terms of investigating important facility location elements like tariffs, costs, and the free flow of goods and services in different regions of the world.
Question 3
Segmenting customers on the basis of things like products purchased, sales history, demographic information, and desired product features can dilute the results of a CRM program; segmenting customers should be avoided.
Question 4
Which of the following carriers typically transports goods for the company that owns the carrier, they are not subject to economic regulation, and since the fleets are rather large the cost of transport is very likely less than if the company had hired another company to provide the service?
Question 5
Which of the following customer service elements can be classified as examples of pre-transaction elements?
Question 6
Up until now CRM has been very effective for most companies because it has focused on building customers' trust and loyalty, ultimately building a strong relationship with the customer through programs that make it easy for the customer to return products and get information from people inside the organization.
Question 8
Some companies import components, use them in the production of their end items, and ultimately export them to other countries. If a company wanted to import the components duty-free, use those components in the production of their end items, and then export them to other countries, they would most likely utilize a(n):
Question 9
Which of the following statements about consumer focused programs/initiatives is TRUE?
Customers want additional support services and other offerings that add value to their initial product or service purchases
Question 10
Which of the following are required elements of an effective CRM initiative?
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